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Internet + mold, innovative O2O model to achieve industry vertical search


        In recent years, with the continuous development of the mobile Internet, my country's market economy has undergone earth-shaking changes. In particular, under the promotion of the "Internet +" action plan, my country's mold industry has taken the lead, innovatively opened the O2O model, and quickly realized industrial transformation and upgrading. To this end, industry experts call on major mold manufacturing companies to accelerate their integration with the mobile Internet, seize market opportunities, and win the battle for future development.
        According to relevant statistics, 60%-80% of parts and components in electronics, automobiles, motors, electrical appliances, instruments, meters, daily necessities, home appliances, and communications must be formed by molds. With the huge mold market, my country's mold industry has received increasing attention and attention. During the Twelfth Five-Year Plan period, my country's mold industry has developed rapidly, with an average annual growth rate of more than 20%. However, compared with Western developed countries, my country's mold design and manufacturing level is far behind Germany, the United States and other countries.
        Due to the lack of independent brands in my country's mold industry, the overall competitiveness is not strong, which is very unfavorable to the development of my country's mold companies in the global economic market. In this context, continuously improving the competitiveness of my country's mold manufacturing enterprises and building an independent brand in my country's mold industry have become the main problems facing the mold industry. In order to solve this problem, some mold companies have innovatively launched a mold mobile client and applied a vertical search system to open the correct way of "Internet + mold".
        Through this platform, individual users can query mold manufacturing industry information anytime and anywhere, and can screen products on the platform and complete online order transactions. At the same time, it also provides sales and publicity for corporate users, helping them to open up online channels. In this way, with the help of the platform, online and offline synchronization has been completely realized, the level of information management has been improved, and the traditional mold manufacturing company's reliance on offline transaction channels has been broken in one fell swoop.
        At present, the Internet marketing platform has far-reaching significance for the rapid development of mold companies, especially those companies that rely on traditional markets to obtain economic benefits. An industry insider said, “The current austerity of the traditional marketing market is bound to reduce the economic profits of many manufacturers. Therefore, relevant mold companies adopting this Internet marketing model can bring greater economic benefits to companies and can occupy higher Market share."
        Since the beginning of the "13th Five-Year Plan", my country's mold industry has developed significantly, and the market demand for various plastic products is also rising. The bright market prospects have pointed out the way for my country's mold industry, and its development will be like fish in water. In the future, with the help of cloud computing, big data, Internet and other technologies, the integration of my country's traditional industries will usher in a more brilliant tomorrow. We expect and even look forward to the arrival of Made in China 2025!

Post time: Nov-12-2021